Bhasker Iyer (Advent International)

At the outset, please accept my heartiest congratulations on meeting this important milestone of a decade of service, and that too so successfully.

The insights that you’ll provide, in my view, are invaluable to leaders in organisations to drive superior performance and growth for their brands, marketing divisions and therefore the whole organisation. The insights you’ll present are lead indicators that help organisations take timely and remedial marketing actions to improve performance. At the heart of growing any business is genuine demand generation and your presentations enable companies to take fact based decisions that are aligned to ground reality. I have always considered SMSRC a strategic business partner and this conviction has helped me deliver superior results in multiple assignments.

In conclusion, let me thank Sanjoy and every member of his team for the terrific service that you’ll provide to the pharmaceutical industry and your contribution to grow this industry. You’ll can feel justifiably proud at achieving this milestone and do celebrate this moment of success.