Adi Kare Panandikar (Indoco)

I congratulate your entire team at SMSRC and you, for having accomplished 10 years of invaluable work.

SMSRC has been instrumental in instilling a culture of developing effective strategic focus in PHARMA marketing.

Rx data analysis and inference drawn therefrom has given us insights into various dimensions of therapy management, specialty management, brand promotion, field force activity etc.

The Qualitative approach in terms of prescription inclination of a doctor as part of Rx data analysis has been really helpful.

We appreciate the backend team at SMSRC for their extensive work on data, and meaningful presentation of the same to us.

The product management team at Indoco has greatly benefitted from the insights & strategic inputs derived from regular interaction with your front – end team at SMSRC , who have expertise in data analysis and deriving its co-relation with pharma marketing practices. This has eventually helped us in validating certain aspects of our Marketing strategy like management of legacy brands along with focusing upon growth opportunities etc. etc.

Best wishes to SMSRC Team & wishing you many more years of success! All the best!!!

Adi Kare Panandikar

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