Dr. Sharvil Patel(Cadila Healthcare)

‘No man is an island’ – When we achieve, we usually do so because others have helped.

In Pharmaceutical industry, it would be very difficult to work without a fact-based insight. Today Indian Pharma Industry is one of the most evolved industry in the world, in terms of bringing newer therapies & its application. We as an Indian Pharmaceutical Industry have also paved way for combination therapies; and now even at a global level we are increasingly seeing similar trends.

It would not have been possible for healthcare fraternity to reach at this level without market research agencies like SMSRC, AWACS & IQVIA. Research agencies have helped in bringing deep customer insight, which has helped the pharmaceutical organizations to better understand the emerging trends & cater the customer’s needs accordingly.

Personally speaking, SMSRC stands out amongst all the research firms in India, due to its unique offerings of qualitative insights of customer’s prescribing behaviour.

We at Zydus, have a strong belief in prescription research and have been associated with SMSRC since its inception. All our sales & marketing decisions/strategies are based on insights gathered through their services.

I congratulate Sanjoy and his team on this important milestone of SMSRC journey and thank them for their contribution to pharma industry and Zydus in particular.

I personally consider SMSRC as an extended Zydus family and would like to wish Team SMSRC all the very best and looking forward for continuing valuable contribution towards the growth of Indian Pharma industry.